Automate Your Marketing & Sales Process
Automate Your Marketing & Sales Process with Drip Marketing Campaigns If you are a business owner or a marketing specialist, I am sure you have heard of drip marketing . In this article, you will learn what is drip marketing, and how it can automate the overall marketing & sales process of any business. The name drip marketing originated from drip irrigation where small amounts of water is released over time to nourish the plants or crops. Drip irrigation for plants and crops is done by releasing small amounts of water (nourishment) at the right time and the right place (near the roots) so that there is no water loss in percolation and in evaporation. Healthy plants are grown with the least amount of investment and almost zero wastage of water. Drip marketing is similar but instead of water, we release small units of marketing messages at the right time intervals. Drip marketing is used by several companies to...