Social Media Optimization (SMO Tips)

What is Social Media Optimizing ?


Promoting the business using social networking site is called Social Media Optimization or SMO.
It provides reach ability to the ideal user ans is easy and cost effective.
SMO is best for promoting local business.

Top Social networking site to promote your business are :
1. Facebook
2. LinkedIn
3. Google+
4. Twitter
5. Instagram
6. Youtube
7. Pinterest

You can create Banners, Videos, Share image, Articels and Posts on this sites to gain traffic to your website.
The more you interact with the user, the higher are the chances of turning them into potential customers.







1. Get maximum reach ability of your ideal user.

2. Best for local business to promote them.

3. Easy and cost effective.

4. No physical limitation your Business/Organization/Companies.   



10 Amazing tips for Social Media Optimizing.


1. Socialize
    Every time you create a social media profile, start by spending some time visiting other people’s        profiles, adding new friends and commenting.

2. Multimedia

    Don’t be shy adding new pictures, video and other media. Social media sites are designed around   media and have plenty of tools for incorporating them in your profile. Working media into your profile makes it stand out and makes the experience more interesting for others visiting your profile.

3. Share

    Incorporate share buttons for all of your social media sites on each of your blogs and websites. These include buttons like Twitter’s Tweet This and Pinterest’s Pin It button. Integrate these as much as possible to leverage the traffic you already have.

4. Content

    Just like a website or blog, you need to add fresh content regularly. With social media, it’s even more important. Posts are quickly archived and disappear within days or hours. Create a schedule of posting regularly, but don’t let quantity outweigh the quality of your posts.

5. Optimize for Keyword

    Work your keywords and target key phrases into your social profiles and posts whenever it’s natural to do so.

6. Completeness 

    Search engines will show a preference for profiles with all the details available. It also creates a more professional and comprehensive appearance for others in your network.

7. Watch visitor Behavior 

    Use the analytics tools provided by each of the social media sites and pay attention to what people are doing. Monitoring behavior will tell you what is working and what isn’t. If some features aren’t being used, eliminate them to cut down on clutter.

8. Share Everything

    Create unique, helpful and interesting content and encourage your visitors to pass it around. Viral posts can result in a lot of exposure for your profile.

9. Timing

    Pay attention to the timing of your posts and track results. You’ll find that certain times of day get you a better response. Focus on those high-traffic periods.

10. Selflessness

     Don’t let your posts revolve around self-promotion. While social media has more of a focus on individual opinion, focus on topics that are helpful to your network of friends and offer advice and information that benefits others.


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